Jakarta, (15/11). The potential market for hajj saving account in Indonesia has become a business opportunity for Bukopin Syariah (BSB) and will become one of its primary products. Although it is lack behind from other Islamic banks in offering the hajj saving accounts, the Division head of Product and Business of BSB, Nur Cholis said it doesn’t matter, and he believed that BSB hajj saving account has more advantages compare to the same product from its competitors.
What are the advantages? Nur Cholis explained that BSB Hajj saving account is more special as it has lower initial deposits and simple planning arrangement for hajj and umrah, protected by insurance, it has reserve hajj funds and on line real time system with the minister of religious office.
The initial deposits is IDR 500.000, where the next deposit is IDR 100.000,- with no administration charge, ”said Nur Cholis.
This year, some of the hajj saving account customers are eligible to go to the Holly Land for pilgrimage/hajj. It is expected that next year there will more customers who could participate in the Hajj program. For that, BSB will make used of all its branch offices to market the hajj saving account with all means of marketing strategy. (Agus Y/nibra)
Source : http://www.pkesinteraktif.com/english/bank/2082-hajj-saving-account-is-the-primary-business-of-bsb.html - Nov 15, 2010
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